Wholesale Flowers: Questions you Should Ask the Supplier
Every flower shop success often comes in many variables which basically includes customer service and marketing. Choosing the right wholesale flowers suppliers is another most important factor of the success of the flower shop business. Yes, you can spend a lot of money on your investment but without the right flowers it would still be hard to find the right customers. Stained petals and blotchy flowers, you will only find your flowers not sellable and would simply die in your shelves at the end of the day. So finding the right wholesale flower supplier is one of the most important parts of your business that should have to take into consideration.
Is your supplier grow their own flowers?
It is always best that you find a wholesaler that has their own flower farm or may have a partner with flower farm. Once you find a supplier that has its own farm or may have a partner that owns a flower farm, the advantage is that you will be able to get the freshest flowers for your flower shop. Once you get the freshest flowers from a good wholesaler, it would also mean that you will get the freshest flower and that it will have a longer shelf life as compared to those flowers that comes from a cut flower supplier. If you are able to find a supplier that grows their own flowers it also removes the cost that is related to longer supply chain.
Is the supplier have a wide variety of flowers?
Most often, customers pick flowers according to season occasion and budget just to name a few. When you offer your customers a wide variety of flowers for them to choose, you will also have a greater chance that you will get repeat buyers in the future. You may consider having several suppliers, but in all honesty it can be very time consuming and confusing especially when you do your inventory at the end of the day. Which is why it is still best to simplify your business operation by choosing a wholesale flower supplier that will not only provide a wide variety of cut flowers but also with variety of colors.
Brides do not simply want to settle for roses and most of the wedding planners know about this even if they know that there are other colors available aside from the red and white. Brides wanted to make their wedding more unique so they choose to add flowers that are not common such as the birds of paradise, heliconias, campanulas and even wild flowers. If you have a good supplier that is able to provide you these types of flowers, then this will truly jump start your business as it will be on the top of the lists on every bride and wedding planners lists.